What you'll find inside
Harvest a culture that ecourages a willingness to try different approaches.
A brief introduction
Whether you are testing new business ideas or optimizing your product/service, you need a structured yet lean approach.
The Experimentation Process
A process that validates business ideas through capturing data, which in turn you'll use to make evidence-based decisions.
New age techniques
Learn how to design the right experiment for your hypothesis. We have over 10 techniques and 7 frameworks.
In order to make objective decisions, we need proof to validate a hypothesis. Learn how to capture and analyze data.
An evidence-based methodology
Validate new business ideas the right way by implementing the experimentation loop.
This book is ideal for...
Head of Innovation
Download the tools from the book.
Have a sneak peek at our 3 favorite tools mentioned in the book. Download the PDF version and see if you can implement them with the added frameworks.
Why a paperback? Well, unlimited battery life, perfect touch interaction, endless swipes and so much more.
The Growth Revolution added a new dimension to our online experimentation process. We were able to get fast, concrete results in days that would otherwise take weeks.
Innovation Manager at ING
Validate new business ideas on the cheap. Discover and optimize the vital levers of your business.
Are you the driving force behind innovation at your organization? Encourage out-of-the-box innovations that lead to real transformation right now!