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Content/Social Strategy

EVERY CLIENT LOVES A GOOD STORY

Content/Social Strategy

EVERY CLIENT LOVES A GOOD STORY

Introduction

Research proves that content marketing & brand storytelling are top of the list of priorities for over 70% of CMO’s. Unfortunately evidence also shows that this is also one of the biggest challenges marketing leaders face.

Many companies wants to drive ROI by getting attention & engagement from their audience. In order to get on people’s radar, you need to provide better information, more education, greater utility, and some- times a bit of quality entertainment that helps them make better decisions about the right products, services and companies for their needs.

As an agency, we specialize in helping your story do this job. Our field of play is right on the sweet spot between customer need and company value proposition. We guide our clients in choosing the right channels, formulating the most effective message, …

Before getting (y)our hands dirty and starting to create new content, it’s always good to rethink the world your audience is living in. Therefore we help you to design a comprehensive content approach that supports your business and marketing strategy.

Introduction

Research proves that content marketing & brand storytelling are top of the list of priorities for over 70% of CMO’s. Unfortunately evidence also shows that this is also one of the biggest challenges marketing leaders face.

Many companies wants to drive ROI by getting attention & engagement from their audience. In order to get on people’s radar, you need to provide better information, more education, greater utility, and some- times a bit of quality entertainment that helps them make better decisions about the right products, services and companies for their needs.

As an agency, we specialize in helping your story do this job. Our field of play is right on the sweet spot between customer need and company value proposition. We guide our clients in choosing the right channels, formulating the most effective message, …

Before getting (y)our hands dirty and starting to create new content, it’s always good to rethink the world your audience is living in. Therefore we help you to design a comprehensive content approach that supports your business and marketing strategy.

Our approach

interviews-icon
INTERVIEWS

One shoe does not fit all. In the same way, one channel does not reach all demographics. Our connections, experience, and expertise with paid media allow us to co-develop a paid advertising strategy that outlines the most effective paid channels to meet your business objectives.

research-icon
RESEARCH

We start with understanding our target audience through buyer persona mapping. Through a mix of compelling ads and optimised landing pages designed to convert, we ensure that your message reaches the right people.

workshop-icon
WORKSHOP

Applying the latest machine-learning ad tech enables us to gain quick insights & optimise ads performance to maximise your return on paid advertising spend.

documentation-icon
DOCUMENTATION

Smart advertising begins with comprehensive and accurate measurement. By tracking business outcomes beyond reach the KPI’s that fit your marketing goals are optimised.

Our approach

interviews-icon
INTERVIEWS

One shoe does not fit all. In the same way, one channel does not reach all demographics. Our connections, experience, and expertise with paid media allow us to co-develop a paid advertising strategy that outlines the most effective paid channels to meet your business objectives.

workshop-icon
WORKSHOP

Applying the latest machine-learning ad tech enables us to gain quick insights & optimise ads performance to maximise your return on paid advertising spend.

research-icon
RESEARCH

We start with understanding our target audience through buyer persona mapping. Through a mix of compelling ads and optimised landing pages designed to convert, we ensure that your message reaches the right people.

documentation-icon
DOCUMENTATION

Smart advertising begins with comprehensive and accurate measurement. By tracking business outcomes beyond reach the KPI’s that fit your marketing goals are optimised.

TYPICAL CHALLENGES

challenges-icon1
Choice Overload
challenges-icon2
Striking the Balance
challenges-icon3
Tone of Voice

There are many platforms out there and almost as many formats. Choosing the right ones to engage your audience to reap the results you want requires a deep insight.

Finding the right match between platform and message is not always as straightforward as you might be led to believe. Each platform has its own culture and audience expectation.

How you cultivate the right tone of voice to appeal to your intended target audience? Making and delivering content is not just some magic sauce but consists of hard work and methodological rigor.

IDEAL FOR:

  • MARKETING MANAGERS
  • INNOVATION MANAGERS
  • STARTUP FOUNDERS
  • SALES DIRECTORS
  • INTRAPRENEURS

TYPICAL CHALLENGES

challenges-icon1
Choice Overload

There are many platforms out there and almost as many formats. Choosing the right ones to engage your audience to reap the results you want requires a deep insight.

challenges-icon2
Striking the Balance

Finding the right match between platform and message is not always as straightforward as you might be led to believe. Each platform has its own culture and audience expectation.

challenges-icon3
Tone of Voice

How you cultivate the right tone of voice to appeal to your intended target audience? Making and delivering content is not just some magic sauce but consists of hard work and methodological rigor.

IDEAL FOR:

  • MARKETING MANAGERS
  • INNOVATION MANAGERS
  • STARTUP FOUNDERS
  • SALES DIRECTOR
  • INTRAPRENEUR

OUR LATEST STORIES

COMPANIES WHO HAVE JOINED THE REVOLUTION

WE WORK WITH GLOBAL LEADERS.